Cultivation of Talents

Undergraduate Education

  • Program: International Business

  • Degree: Bachelor of Management

  • Study Duration: Four-year Full-time Undergraduate

  • Course Structure

International Business undergraduate program meets the industrial demands of China, especially the Guangdong-Hong Kong-Macao Greater Bay Area, learning from advanced education model and sophisticated experience of German Applied Sciences Universities.

It aims to equip students with an international vision, solid international business theory and practice, grasp the operation rules of the international capital market, thus students are able to be familiar with international investment, multinational enterprises operating management and to be capable of conducting transnational investment decisions, international economic cooperation, skillfully using the international regulations and practice to carry out international business activities. In the meantime, students would have a high degree of humanities and scientific quality, social responsibility and professional ethics.

Major-related courses include:

Project Management

Human Resource Management

Economic Policy

Finance and Investment

International Business Law

Marketing

Cross-cultural Business Negotiation

Foundation of Economics and System Thinking

Accounting

Supply Chain Management and a lot more…

 

  • Career Prospect and International Communication

With China’s growing international influence, high-level talents with theoretical knowledge, practical experience and deep perception of the Chinese and Asian markets are in urgent demand.

Students with International Business major can be engaged in business management, international trade, investment and financing, business marketing, business negotiation, consulting and management in world-wide multinational enterprises, financial institutions, foreign economic, trade departments and government agencies, and can also undertake teaching and research in related fields. With several years of practical working experience, students would be able to become high-level, application-oriented managers with an international perspective and are capable of conducting corporate strategic planning.

Graduates can also choose to study abroad. SZTU actively carries out cooperation applied technology universities in Germany, Switzerland and other countries, and actively promotes in-depth cooperation in various forms such as academic exchanges, college co-construction and joint training.So far, the university has signed cooperation memoranda with over 50 foreign universities and institutions, and carried out more than 10 overseas exchange programs.

 




附件【SZTU BS International Business Program Flyer.pdf